Social Media Day Egypt 2013

Social Media Day Egypt 2013

Jun 26, 2013

Mashable’s Social Media Day worldwide event was held in Egypt for the first time yesterday June 25. Organized by OVenture, the social media celebration day took place in beautiful Alexandria, gathering the country’s social media enthusiasts and professionals, including talks, statistics revealed for the first time and interactive discussions. Digibuzz was...

Dove Real Beauty Sketches Campaign Tops Viral Ads

Dove Real Beauty Sketches Campaign Tops Viral Ads

May 21, 2013

  After one month of Dove’s Real Beauty Sketches campaign launch, the company has announced yesterday that its ad has surpassed being just viral and has become the most watched, and shared, video a of all time. The video, showing how a number of women describe their looks versus how strangers see them under the tagline ‘You’re more beautiful than you...

Famous Logos Evolution [INFOGRAPHIC]

Famous Logos Evolution [INFOGRAPHIC]

May 19, 2013

    A logo is the first aspect of a brand that comes to mind upon mentioning its name. Thus, it’s very important for brands to have distinct identity represented in its logo and colors. That being said, it’s very rare to find a recognizable logo that hasn’t gone through several minor or big changes until it reached the state it is in now. Below...

The 30 Most Valuable Brands in the World

The 30 Most Valuable Brands in the World

Apr 30, 2013

Interbrand, the global branding consultancy has released its list of the most valuable brands in the world which has witnessed a couple of changes that paralleled with that in Wall Street, the most talked about company being Apple losing its 1st place as Wall Street’s most valuable company to Exxon Mobile in January. The report shows the top global brands...

Kit Kat Arabia on Managing a Global Facebook Page & Comedy Competition

Kit Kat Arabia on Managing a Global Facebook Page & Comedy Competition

Mar 31, 2013

  With only one week left to enter Kit Kat Arabia’s Comedy Break Show and win some of the $40,000 worth of prizes, we talked with Kit Kat Arabia’s marketing team about the competition, social media activities including Kit Kat’s global page management, content and more.   Digibuzz: Where does social media fit into Kit Kat Arabia’s marketing...

Sarmady Calls for Akhbarak.net Branding Competition

Sarmady Calls for Akhbarak.net Branding Competition

Mar 13, 2013

              A distinct brand personality is one of the most important factors in market success. To create a new character for their recently acquired news portal Akhbarak.net, Sarmady has turned the task into a big competition with a bigger prize. The competition, explains how the entries’ specifications and requirements...